The initial text "Lo que tomas no siempre es lo que parece." (What you drink is not always what it seems.) paired with the image of someone drinking water.

The video opens with a close-up of a woman drinking from a glass, with a soft blue gradient background. Text appears on screen. Then, a shot of a Mabe water dispenser is shown next to a family (parents and child) smiling and drinking water. The pacing is slow and calm.