The text "You blame me" appears over a woman posing in underwear.

The ad opens with a woman in underwear posing, then shows a woman measuring her waist, followed by a woman on an exercise bike. There are quick cuts of a woman screaming and a blurred image, then a woman in underwear sitting, a blender with ingredients, a plate with a small dollop of food, and women exercising. The ad transitions to animated graphics of a human body and molecular structures, then shows a smartphone interface for an app. Finally, it displays a collage of smiling women and a woman speaking, ending with a purple background and text.