Balloons and the large '25 DOZ' graphic.

The ad opens with a graphic of balloons and the number '25' with the text 'DOZ PACJENT W CENTRUM UWAGI'. It then transitions to scenes of a family enjoying themselves on a beach, running, and playing. The '25 DOZ' graphic is overlaid on these scenes. The ad then focuses on a product shot of Pharmaceris A Medic Protection SPF 100+ cream, showing the box and tube. Text highlights its benefits and suitability for sensitive skin. Finally, it shows the DOZ.PL website with the product price and a call to action.