The man in the yoga pose with the text "You deserve a better way to buy contacts."

The ad opens with a man in a yoga pose on a mat, looking up with a strained expression. Text appears over him. The scene then cuts to a woman in a bathtub, looking at her phone. More text appears. The man reappears, looking up and speaking into his phone. The woman reappears in the bathtub, looking at her phone. The scene splits to show a hand holding a contact lens box and a phone screen with a barcode. The ad ends with hands reaching for a blue 1800 contacts box on a striped rug.