Extreme close-up of a cheesy, gooey Cheesesteak Crazy Puff being pulled apart.

The ad opens with extreme close-ups of a Cheesesteak Crazy Puff, showing its cheesy, meaty interior and golden-brown crust. It then transitions to a wider shot of several Crazy Puffs stacked on a plate, followed by a shot of someone pulling one apart, revealing the gooey cheese. The final shot shows the product with a bottle of Pepsi Zero Sugar and promotional text.