The striking visual contrast between the woman in the white gown and the green-skinned witch.

The video opens with a woman in a white gown, then transitions to a green-skinned witch with a broom. The scenes alternate between the two characters, with close-ups of their faces and interactions. Text overlays announce Golden Globe nominations for Cynthia Erivo and Ariana Grande, and for the songs "No Place Like Home" and "The Girl in the Bubble." The ad concludes with the title "Wicked For Good" and a "In Theaters Now" message, showing the two characters on swings.