The text 'FROM THE BRAINS THAT BROUGHT YOU CORALINE' immediately grabs attention.

The ad opens with a shot of a character in a theater, with the text 'FROM THE BRAINS THAT BROUGHT YOU CORALINE' displayed. It then shows the LAIKA logo, followed by a brief, blurry shot of a screen. Next, two characters are seen in a theater, one covering their eyes. The FATHOM ENTERTAINMENT logo appears. The scene shifts to characters in a car, looking scared, and then to a dark, eerie forest with glowing eyes and spectral hands. A character is shown sitting on a toilet in the forest. The ad transitions to a title card for 'ParaNorman: Don't Miss Exclusive Short The Thrifting', with the LAIKA and FATHOM logos. More scenes of characters in a car looking frightened, and a monstrous figure appear. The ad concludes with a screen showing 'GET TICKETS AT FATHOMEENTERTAINMENT.COM IN THEATRES STARTING OCTOBER 25', with the LAIKA and FATHOM logos.