The "ULTIMA HORA" graphic and the dramatic shift from a news intro to a reporter in a snowstorm.

The ad opens with a graphic that says "ULTIMA HORA" (Breaking News). It then cuts to a woman sitting at a counter in a kitchen, speaking to the camera. A man is seen in the background, making coffee. The scene then shifts to a reporter standing outside in heavy snow, holding a microphone and reporting on the weather. The reporter is bundled up in a dark jacket and hood. The ad then returns to the woman in the kitchen, who continues to speak. The pacing is quick, with rapid cuts between the two scenes.