The text "COMECE UMA GRADUAÇÃO QUE TEM A SUA CARA!" appears on screen.

The ad opens with a blue gradient background and white text. The text changes slightly over the first few seconds. Then, a young Black man with an afro is shown from the chest up, smiling. He is wearing a grey jacket over an orange shirt. To his right, there is a circular graphic with text and a stylized orange logo for SENAC. The SENAC logo is also present in the bottom right corner. A button with text appears at the bottom.