The ad starts with a dynamic visual of a tablet displaying a language learning app, immediately followed by a prominent price drop and sale announcement.

The ad opens with a tablet displaying a language learning app with a black cat image and Spanish text. The scene transitions to show the Rosetta Stone logo and pricing information. Then, it shows two young women looking at a tablet, followed by a montage of language cards. The ad concludes with a phone screen displaying language options and the Rosetta Stone website.