The initial static-filled television screen and rapid, diverse imagery.

The video opens with a close-up of wildflowers, then transitions to a static-filled vintage television screen. It then shows a hockey stick and puck, followed by a graphic representation of a person in motion with the word 'POWER' and yellow streaks. A woman is shown spinning in a dark room with red streaks. A 3D printer is shown in use, and then a 3D printed object with the words 'MUST BE NAPIER'. A man is on a stationary bike with another man observing, surrounded by data visualizations. A man with a beard is shown with code overlayed on the screen. A building is shown with a red triangle graphic. A group of nurses are shown, with a woman in blue scrubs above them. A woman in a black jacket is shown with the US flag and city skyline behind her. A man is shown in front of the Westminster Palace. A news report shows a man with static overlay and the text 'PIER IS NOW NAPIER IS NOW'. A man stands in a futuristic room holding books. Two people hold awards on a stage in front of an audience. A man in a kilt throws a log. An aerial view of a city with a heart-shaped building. Two people are looking down at a table with colorful objects. A newspaper headline reads 'MUST BE NAPIER POWERING SCOTLAND'. A man in academic regalia stands at a podium. A young man stands in front of a red curtain. The final scene shows the same young man with the text 'MUST BE NAPIER' and 'Edinburgh Napier UNIVERSITY' on screen.