The text "ALLER ANFANG IST SCHWER. SAGT WER?" (Every beginning is difficult. Says who?) is presented with a dramatic visual.

The video opens with a silhouette of a person walking past a modern chair. Text appears on screen. A woman then sits in the chair, looking at the camera. The camera zooms in on her face. She then speaks directly to the camera, gesturing with her hands. The text "DEIN DUALES STUDIUM. BEI EY." appears. Another woman, wearing glasses and a sweater vest, smiles at the camera. The final shot shows the EY logo and tagline.