The initial blue screen with the word 'esade' and the question 'What comes next?'.

The ad opens with a blue screen and the word 'esade' in white text. The text 'What comes next?' appears. Then, a woman's face and upper body are shown, followed by her full body, as if pieced together. Geometric shapes in yellow and green appear and shift around her. The video then shows a man's face and upper body, also appearing pieced together, with similar geometric shapes. The video ends with the text 'Rethink Success' and then 'esade' with 'Join our MBA Programs' and 'Barcelona Madrid'. The editing is fast-paced and dynamic, with the geometric shapes creating a sense of movement and transformation.