The initial close-up of a realistic-looking teddy bear.

The ad opens with a close-up of a fuzzy teddy bear, then transitions to a 3D model of Hellboy, followed by a shot of the Blender interface showing a cube and a grid. It then shows a 3D character model, a rocket keychain, and various Blender interface shots with animated characters (Santa, a generic figure). The pacing is quick, with rapid scene changes. The final scenes show a person interacting with a drawing tablet and close-ups of the Blender software.