The close-up of the red gummy bear's face with the text "WHO'S THIS GUY?"

The ad opens with a close-up of a red gummy bear's face, with text appearing on screen. It then transitions to show individual gummy bears of different shapes and colors (red, orange, green) alongside the brand logo and text introducing each type of gummy bear. The ad concludes with a bag of gummy bears and a call to action.