An elderly woman making a playful gesture with her hands around her ears.

The ad opens with a close-up of an elderly woman smiling and cupping her hands around her ears, as if listening intently. This is followed by a shot of her sitting on a couch, looking stressed, with her hands on her temples. The scene then shifts to a close-up of a white smart home hub device on a wooden table next to some books. Next, a shot shows a window with automated blinds partially lowered, revealing a patio with a sofa and plants. The woman reappears, looking relieved and happy. The ad then shows the smart home hub device on a yellow background, followed by a graphic displaying the product name, its benefits, a smartphone app interface, and pricing information. The ad ends with the Somfy logo.