The bright green background and prominent Scotch logo.

The ad opens with a close-up of a green Scotch glue stick against a bright green background, with the Scotch logo in the top left. Text appears on screen. The scene then transitions to a conveyor belt system with multiple Scotch glue sticks moving along. The camera pans to show a book with a butterfly cutout on it, also on the conveyor belt. A glue stick is shown being used to adhere the butterfly to the book. The ad concludes with a display of several Scotch glue sticks, including some with decorative designs, against the green background.