The split screen with vibrant blue hair and energetic music.

The video opens with a split screen showing a woman with blue dreadlocks holding a product. The middle panel has text overlay. It then transitions to three people laughing and screaming on a carnival ride. Next, a close-up shows a hand spraying a product into a pink container. The final scenes show women with brightly colored hair, first in a split screen with text, then together smiling. The ad ends with a product shot of several hair dye boxes and bottles.