The text 'RICKIE'S DAD MODE' appears over a shot of a man with a coffee mug.

The ad opens with a man in a Puma hoodie and cap sitting at a table with a coffee mug and breakfast. The text 'RICKIE'S DAD MODE' appears. The scene then shifts to the same man, dressed casually in a plaid shirt, shorts, and a fanny pack, leaning against a pillar on a golf course, holding a drink. He then walks down a hallway, carrying a pair of golf shoes, and changes into them. The final scene is a close-up of the shoes with text overlay.