The initial close-up of the Oreo cookie with embossed text and the "OREO ÁSKORUN" title.

The ad opens with a close-up of an Oreo cookie with the words 'TWIST LICK DUNK' embossed on it. The background is a dark blue with concentric circles. Text appears, indicating a challenge. A phone screen is shown, first with the Oreo cookie, then with a gift box icon. The scene transitions to show an airplane, a suitcase, and a game controller floating around an Oreo cookie. Finally, the Oreo logo and challenge title appear with text encouraging participation.