The word "LANÇAMENTO" appears on screen, followed by the brand name.

The ad opens with a blurred shot of a bathroom with pink accents, featuring a bathtub. Text appears: "LANÇAMENTO". Then, the brand "oceane 4YOU" is shown. Two women are featured, one applying lip balm and the other smiling. Close-ups of lips and the lip balm product are interspersed with shots of the women. The product is shown being applied, highlighting its texture and shine. The ad concludes with the brand logo.