The bright orange background and the prominent "nowa formuła" text.

The video opens with a close-up of a bottle of Naturell C 1000+ supplement against a vibrant orange background with animated squares. Text appears, stating 'nowa formuła' (new formula). The camera then zooms out to reveal more of the bottle and the surrounding animated elements. The scene transitions to show animated molecules and a large 'C+' graphic, emphasizing vitamin C. The bottle remains a central focus throughout. The ad uses quick cuts and dynamic graphics to highlight the product's features.