A cute baby drinking from a training cup.

The ad opens with a baby drinking from a training cup. It then transitions to a close-up of two LOVI training cups, one light green and one beige, with dried grass in the background. The video shows hands demonstrating how to use the cup, focusing on the insert and its function. It then shows water being poured from the cup to illustrate the flow control. The ad concludes with a shot of the two cups and the LOVI logo.