The prominent "3 FÖR 100:-" offer and the appealing visuals of bird feeders.

The ad opens with a close-up of bird feeders hanging from a branch. The text "GRANNGÅRDEN" appears in the top left corner. A red banner with "PASSA PÅ!" is displayed, followed by "3 FÖR 100:-" and "Småfågelmat". The offer details are at the bottom left. The scene transitions to a solid yellow background with "GRANNGÅRDEN" in white text, then to a solid dark red background with "GRANNGÅRDEN" in white text.