A gorilla appears unexpectedly in various domestic settings, creating a sense of surprise and humor.

The ad opens with a man holding a wet, damaged record and a gorilla standing nearby. The scene shifts to a kitchen where a person is looking in a cabinet and the gorilla is present. Next, a couple is inside a vehicle, looking scared as a gorilla appears outside the window. The gorilla then holds up a can of Gorilla Waterproof Patch & Seal Spray. The couple smiles as they hold the can. The ad shows the spray being applied to a roof vent. Finally, it shows a comparison of spray patterns, highlighting a wider pattern and more coverage in one coat.