A man in a kitchen holding a bottle of Sriracha sauce.

The ad opens with a man in a kitchen, cooking. He then turns to the camera and holds up a bottle of Go Tan Sriracha sauce. The video cuts to close-ups of the sauce being squeezed onto a plate and into a spring roll. A woman is then shown watching a cooking tutorial on a tablet, followed by her preparing and eating a salad. The ad concludes with a shot of three Go Tan sauce bottles: Sriracha Mayo, Sriracha Ketchup, and Sriracha Sauce.