A woman walking on a cloud in the middle of a city street.

The ad opens with a group of people walking in a city. One woman, wearing a trench coat and bright green pants, is shown walking and then seemingly floating on a cloud. This is intercut with shots of skyscrapers and a sunset. The woman is shown in various surreal scenarios, including floating above a crosswalk and ascending a skyscraper. The ad concludes with a product shot of Epitome Joints Bovine Collagen.