The dramatic aerial shot of the canyon and the DIOR logo.

The ad opens with a sweeping aerial shot of a majestic, rugged canyon landscape. The DIOR logo appears overlaid on the scene. It then cuts to a man in a cowboy hat and vest, lying down in the landscape, looking contemplative. Close-ups of his face and hat are shown. A cougar appears, walking and then leaping through the terrain, observing the man. The man walks through the landscape, interacting with the environment by touching a rock face. The cougar is shown grooming itself. The man and cougar are shown in proximity, with the man looking towards the cougar and then out at the horizon. The final scenes show a bottle of Sauvage Elixir perfume in the same canyon landscape at dusk, with dramatic clouds.