Jimmy Butler sitting in a convertible with a giant wheel of cheese and a box of Cheez-Its.

A man, identified as Jimmy Butler, is sitting in a red convertible with a box of Cheez-Its and a large wheel of cheese. He is in a parking garage with a sign that says "PLAYERS LOT". He then walks down a hallway with a box of Cheez-Its, and a large wheel of cheese wrapped in a grey shirt. A young girl with a basketball and reporters are present. The ad ends with a graphic of a basketball and the text "WANT IT. NEED IT. CHEEZ IT."