The opening shot of a woman in a vineyard with the prominent brand name CAUDALIE.

The ad opens with a woman in a vineyard, with the brand name CAUDALIE and 'con Kelly Rutherford' overlaid. It then transitions to a product shot of Caudalie Premier Cru La Crema surrounded by grapes. The woman is then shown applying the cream to her face, with text highlighting 'Rughe' (wrinkles), 'Macchie' (spots), and 'Volume'. Finally, she is shown looking up at the sky, with text stating 'Pelle 2X più ridensificata' (Skin 2X more densified), followed by a disclaimer. The ad concludes with a shot of the woman in the vineyard and the brand name again.