The bright colors and animated shapes at the beginning of the video.

The video opens with a bright blue background and abstract pink and red shapes. The AdvoCare logo appears, followed by the product name 'GO MES COLLAGEN' in large yellow font. The scene transitions to show bottles of the collagen gummies, with the front bottle in focus. The background shifts to a split screen, with the left side showing the product and the right side featuring a woman holding a bottle of the gummies. Animated lines and shapes appear throughout the video. The pacing is quick and dynamic.