Yello YouTube Ads: Watch Top Commercials

#1042 YouTube advertiser by spendLocal ServicesGermanyVerify on Google Ads Transparency Center

Yello is a German energy supplier offering electricity, green power, and natural gas tariffs for residential and business customers. With 100+ video ads and 87.1M views in Germany, its YouTube advertising highlights digital management via the Yello app and eco-friendly power options.

Est. total spend
$958K – $2.4M
All-time, estimated range
Ads indexed
105
Total views
87.1M
Markets
1
Countries the ads ran in

Most-viewed Yello YouTube ads

Top 20 by views · list updated

See all 105 Yello ads

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About Yello

Yello is a nationwide German energy supplier offering electricity, green power, and natural gas tariffs to residential households and small to medium-sized businesses. Founded in 1999 and headquartered in Cologne, Germany, the company operates as a wholly owned subsidiary of EnBW (Energie Baden-Württemberg AG). It serves around 900,000 customers across Germany with a focus on digital management tools and sustainable energy products.

Company
Yello Strom GmbH
Category
Electricity and gas provider
Headquarters
Germany
Advertises in
1 country

Yello YouTube ads — FAQ

Yello is a German energy supplier that provides electricity, green power, and natural gas tariffs to households and small to medium-sized businesses. Based in Cologne, Germany, the company operates as a subsidiary of EnBW and emphasizes sustainable energy and digital management tools.
Yello's YouTube ads center on green electricity, sustainable energy messaging, and managing energy through the Yello app. Recurring topics also include moving to green power and combined energy tariffs.
Yello relies heavily on vertical, Shorts-style video ads. In terms of duration, the brand uses a balanced mix of short spots under 15 seconds, mid-length 16-to-30-second clips, and longer videos up to one minute.
Yello advertises on YouTube entirely in German, catering to its energy customer base in Germany.
AdSee has indexed 105 YouTube ads from Yello, with 87.1M views in total, shown in 1 country.
Yello's YouTube ads in the AdSee library ran most often in Germany.
AdSee estimates Yello's YouTube ad spend at $958K – $2.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Yello.
The most-viewed Yello ad in the AdSee library is “Yello — Energieverwaltung mit der Yello App”, with 29.8M views on YouTube.
Yello's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR12986349565287333889?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.