The large, glowing '10%' graphic overlayed on the moving car.

The video showcases an electric car, an XPENG, being charged. It transitions between shots of the car, a man and a woman, and the charging process. The battery percentage increases throughout the ad, starting at 10% and ending at 80%. The couple is seen engaging in various activities while the car charges, such as getting coffee and pizza. The pacing is dynamic, intercutting between the car and the people. The final shots focus on the car's rear and wheel, emphasizing its design.