A woman in a dazzling gown on a vibrant stage.

The ad opens with a woman in a sparkling gown on a colorful, ornate stage, followed by a shot of a green-skinned witch in a black hat and cloak. Text appears: "WICKED FOR GOOD IS". Then, the witch is shown with a sheer veil against a sunset. The word "BIGGER" appears in neon lights, followed by "BRAVER" with a lion in a forest. A man in a military-style uniform with gold trim is shown holding a sword and a golden object. The two women are then shown facing each other, with the text "UNFORGETTABLE" appearing. A close-up shows one woman kissing the other's head, followed by a shot of the green-skinned woman crying as she is hugged. The title "WICKED" appears in large, stylized letters with "FOR GOOD" below. The ad concludes with the two women embracing in a field of red flowers, with "IN THEATRES NOW" displayed.