The initial close-up of the woman and the Vinted logo.

The ad opens with a close-up of a young woman with blonde hair, looking thoughtful. The Vinted logo appears. The scene transitions to her lying down, then to her taking a photo of an orange shirt with her phone. She then holds the shirt up, seemingly to take a full-body picture. The ad then shows a montage of different women wearing the same orange shirt in various outdoor settings, with blue skies and trees. The final shot shows a woman running towards the camera, with the Vinted logo and app store download buttons.