The F1 logo and the prominent Tommy Hilfiger branding at the beginning of the ad.

The ad opens with a wide shot of a man walking towards the camera, with the Tommy Hilfiger logo and F1 branding visible. It then cuts to close-ups of the man's face, a Formula 1 race car driver in a helmet, and then back to the man walking in different outfits. The pacing is quick, intercutting between the man and racing imagery. The ad features shots of the man walking on a track, smiling, and looking serious, interspersed with a brief shot of a car crashing. The final scene shows the F1 movie logo.