The video opens with a close-up of a pack of Honest wipes.

The video opens with a pack of Honest brand wipes on a white, rumpled surface. A hand picks up the pack and places it next to another. The scene then shifts to a drawer filled with packs of Honest wipes and diapers. The camera zooms in on the wipes, showing their packaging and text. The video then shows a person using a wipe to clean a surface and then wiping a child's face. The final shots show the wipes being used for various cleaning purposes around the home.