The bright green "Private Sale" keychain attached to a luxury bag.

The ad opens with a close-up of a dark brown leather bag with a bright green hotel-style keychain attached to the zipper. The keychain reads "Private Sale". The scene then shifts to a person's black trousers, with the same keychain peeking out of a pocket. The final scenes show a dark green furry tote bag with the same keychain attached. The editing is quick and focused on the product and the sale.