The initial close-up of the man's face with dramatic neon lighting.

The ad opens with a close-up of a man's face in a dimly lit, futuristic-looking train car with neon blue and pink lighting. He touches his face. The scene quickly transitions to a wider shot of him walking down the aisle of the train, which is illuminated by blue light. More close-ups of the man, focusing on his watch and hands, are interspersed with shots of him in different stylish outfits and settings, including a modern elevator. The editing is fast-paced and dynamic, with fisheye lens effects used in some shots. The ad concludes with an end card.