A man is shaving his head, which is an attention-grabbing action.

The video starts with a man shaving his head, then transitions to showing different men with thinning hair. It then shows a close-up of hair follicles and explains how DHT affects them. The ad showcases the Spartan Root Activator Shampoo, highlighting its natural ingredients like licorice root extract and Panax ginseng. It features before-and-after images of men who have used the product, demonstrating hair regrowth over several months. The video also contrasts Spartan's approach with pills and painful procedures, emphasizing its natural regrowth solution. The ad concludes with a Black Friday sale announcement offering 66% off and a call to action to shop now.