The initial text "TELEFONÍA MÓVIL DIGITAL, FÁCIL Y FLEXIBLE" and the stylish man with a smartphone.

The ad opens with a man in a purple varsity jacket and sunglasses holding a smartphone. Text appears on screen: "TELEFONÍA MÓVIL DIGITAL, FÁCIL Y FLEXIBLE". The scene transitions to a purple background with text announcing "HASTA 30% OFF al conservar tu número". This is followed by text stating "MEMBRESÍAS SIN CONTRATOS NI RECARGAS". Finally, a purple banner appears with the text "Usa el código SOLOHOY y obtén 10% OFF", followed by the WIM and AT&T logos and an "ACTIVA AHORA" button. The pacing is quick, with text animations and transitions.