The initial graffiti and the quick reveal of the boy with headphones and a spray can.

The ad opens with a quick shot of a brick wall with graffiti, then transitions to a young boy holding a spray can and wearing headphones. The video then shows the 'Iconic Plus 2' logo and the product itself, a smartwatch. It highlights features like calls, video calls, WhatsApp, GPS, and health monitoring. The pacing is fast-paced with quick cuts between different scenes and product shots. The ad ends with the product name and website.