Rough Country YouTube ads and video campaigns

#678 YouTube advertiser by spendAutomotiveUnited StatesVerify on Google Ads Transparency Center

Rough Country manufactures and distributes aftermarket performance parts, suspension lift kits, and off-road accessories for trucks, Jeeps, and SUVs. Its YouTube advertising spans 135 markets with 18 ads totaling 77.0M views. Campaigns spotlight vehicle-specific gear, including truck bed covers, leveling kits, and rooftop tents built for off-road performance.

Est. total spend
$154K – $3.9M
All-time, estimated range
Ads indexed
18
Total views
77.0M
Markets
135
Countries the ads ran in

Most-viewed Rough Country YouTube ads

Top 18 by views · list updated

About Rough Country

Rough Country is a US-based manufacturer and distributor of aftermarket performance parts, suspension lift kits, and off-road accessories for trucks, Jeeps, and SUVs. Founded in 1975 and headquartered in Dyersburg, Tennessee, the company sells directly to consumers as well as through a broad network of dealers and installers. It serves primarily the North American market and is owned by TSG Consumer Partners.

Company
Rough Country, LLC
Category
Aftermarket auto parts & accessories
Headquarters
United States
Advertises in
135 countries

Rough Country YouTube ads — FAQ

Rough Country is an American manufacturer and distributor of aftermarket performance parts, suspension lift kits, and off-road accessories. Founded in 1975, the company supplies products for trucks, Jeeps, and SUVs both directly to consumers and through dealers.
Rough Country's YouTube ads focus on aftermarket vehicle upgrades, including truck bed covers, leveling kits, and suspension lift kits. Campaigns highlight accessories for specific models like the Ford Bronco, Jeep Gladiator, and GMC Sierra, along with overland gear like rooftop tents.
Rough Country relies almost entirely on horizontal video ads rather than vertical Shorts. Most of these video spots range between 16 and 60 seconds in duration.
Rough Country advertises exclusively in English on YouTube, serving audiences primarily in the United States.
AdSee has indexed 18 YouTube ads from Rough Country, with 77.0M views in total, shown in 135 countries.
Rough Country's YouTube ads in the AdSee library ran most often in the United States, Moldova, Aruba, Norway and Oman. In total they were shown in 135 countries.
AdSee estimates Rough Country's YouTube ad spend at $154K – $3.9M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Rough Country.
The most-viewed Rough Country ad in the AdSee library is “Rough Country Truck Bed Covers - Adventure Ready”, with 52.4M views on YouTube.
Rough Country's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR02091200884724727809?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.