The initial scene shows a vintage car being loaded, with a diamond-shaped visual effect, creating an intriguing and slightly abstract opening.

The ad opens with a montage of vintage and modern Renault cars driving through various scenic and urban landscapes. It transitions from a retro-style scene with people loading a vintage blue car in a forest, to modern electric Renaults driving on scenic roads and through city streets. The pacing is dynamic, intercutting between different car models and eras. The ad highlights the evolution of Renault cars.