Recycling Reimagined YouTube Ads and Video Campaigns

#3261 YouTube advertiser by spendNonprofit PoliticalUnited States

Recycling Reimagined is an official public outreach campaign by CalRecycle educating California residents on food scrap recycling and beverage container redemption. With 11 ads and 9.4M views in the US, its YouTube advertising centers on environmental protection, reducing food waste, and earning cash back through CRV redemption.

Est. total spend
$189K – $472K
All-time, estimated range
Ads indexed
11
Total views
9.4M
Markets
1
Countries the ads ran in

Most-viewed Recycling Reimagined YouTube ads

Top 11 by views · list updated

About Recycling Reimagined

Recycling Reimagined is an official public outreach campaign launched by CalRecycle (the California Department of Resources Recycling and Recovery). The initiative educates California residents on food scrap recycling and expanding beverage container redemption under the California Refund Value (CRV) program. The campaign distributes educational materials and media ads statewide to support California's goal of a waste-free future.

Company
California Department of Resources Recycling and Recovery
Category
Environmental public awareness campaign
Headquarters
United States
Advertises in
1 country

Recycling Reimagined YouTube ads — FAQ

Recycling Reimagined is a California Department of Resources Recycling and Recovery (CalRecycle) public awareness campaign based in the United States. The campaign educates California residents on food scrap recycling and the California Refund Value (CRV) beverage container redemption program.
Recycling Reimagined's YouTube ads focus on food waste reduction, food scrap recycling for environmental protection, and earning cash back through California CRV redemption centers.
Recycling Reimagined runs short ads that are up to 15 seconds long, utilizing a mix of horizontal videos and vertical Shorts-style spots.
Recycling Reimagined advertises primarily in Korean, followed by English and Chinese, to reach diverse audiences across California.
AdSee has indexed 11 YouTube ads from Recycling Reimagined, with 9.4M views in total, shown in 1 country.
Recycling Reimagined's YouTube ads in the AdSee library ran most often in the United States.
AdSee estimates Recycling Reimagined's YouTube ad spend at $189K – $472K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Recycling Reimagined.
The most-viewed Recycling Reimagined ad in the AdSee library is “Recycling Reimagined CA”, with 4.5M views on YouTube.
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.