Split screen showing two drastically different hairstyles on the same woman.

The ad opens with a split screen showing a woman with long brown hair on the left and the same woman with a short blonde hairstyle on the right. The screen transitions to show a grid of various hairstyles on different women. Then, it focuses on face shape analysis with lines overlaid on a woman's face, followed by color palettes suggesting hair colors. The ad then shows a woman uploading a photo and then a split screen of her with different hair colors and styles. Finally, it shows a woman with braided hair by a pool, with text overlay, and ends with a black screen with text.