The man holding up the product and stating, 'I'm calling a customer. If they answer, they're getting three Pecan Pies for free.'

A man wearing a high-visibility vest holds up packets of 'Oats Overnight' and talks to the camera. He then makes a phone call, and after a brief automated message, speaks to someone named Andy. He explains why he likes the product, mentioning it's part of his New Year's resolution to eat healthier and is convenient for a busy dad. He then offers Andy three free 'Pecan Pie' flavored packets. The call ends positively, and the man seals a box with the 'Oats Overnight' logo.