The question "You ever feel could double as sandpaper?"

The video opens with a man in an orange long-sleeved shirt and a black baseball cap, wearing glasses, holding up his hand and speaking. The text "You ever feel" appears on screen. He then gestures with his hands, and the text "could double as" appears. He continues to speak, and the text "sandpaper?" appears. The scene then shifts to a close-up of a hand holding a green tub of O'Keeffe's Working Hands cream. The text "Here's what helps." appears. The next scene shows a person's hands working with wet concrete and bricks. The text "Because mortar, concrete" appears. The person continues to work with the concrete, and the text "don't just wear" appears. The text "strip your hands" appears. The text "down too." appears. The scene shifts back to the man in the orange shirt, applying cream to his hands. The text "That's why I" appears. The text "Working Hands around." appears. He rubs the cream into his hands, and the text "It's non greasy," appears. The text "concentrated, and it" appears. The text "helps keep my" appears. The text "hands moisturized throughout" appears. The final scene shows the hand holding the O'Keeffe's tub again, with bricks and chains in the background. The text "I believe hardworking" appears. The text "hands deserve hard" appears. The text "working care." appears. The text "Try O'Keeffe's." appears. The text "actually feel." appears.