The stylized 'SURPASS' text formed by tire treads and car parts.

The ad opens with a black screen featuring the Nokian Tyres logo and the word 'SURPASS' formed by tire treads and car parts. It transitions to a man in a trench coat approaching a car. The interior of the car is shown, with a hand on the gear shift. A Consumer Reports 'Recommended' badge appears. The car is then shown driving on various roads, including a highway and a wet surface, highlighting its performance and smooth ride. The ad concludes with a close-up of the tire and wheel, with the Nokian Tyres logo and website address.