Nederlandse Spoorwegen YouTube Ads & Video Campaigns

#2470 YouTube advertiser by spendTravel HospitalityNetherlandsVerify on Google Ads Transparency Center

Nederlandse Spoorwegen is the principal passenger railway operator in the Netherlands, providing domestic and international train services. The brand has accumulated 26.9M views across 20+ YouTube ads in the Netherlands. Its video campaigns focus primarily on recruitment, highlighting careers in rail engineering, train service, and onboard safety roles.

Est. total spend
$296K – $726K
All-time, estimated range
Ads indexed
27
Total views
26.9M
Markets
1
Countries the ads ran in

Most-viewed Nederlandse Spoorwegen YouTube ads

Top 20 by views · list updated

See all 27 Nederlandse Spoorwegen ads

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About Nederlandse Spoorwegen

Nederlandse Spoorwegen (NS) is the state-owned principal passenger railway operator in the Netherlands, founded in 1938. The company operates domestic and international train services, transporting over one million passengers daily across the Dutch rail network. The domain werkenbijns.nl serves as the official recruitment portal for job opportunities across its rail, engineering, station, and corporate operations.

Company
N.V. Nederlandse Spoorwegen
Category
Passenger rail transport
Headquarters
Netherlands
Advertises in
1 country

Nederlandse Spoorwegen YouTube ads — FAQ

Nederlandse Spoorwegen (NS) is the principal passenger railway operator in the Netherlands, providing domestic and international train services. The brand also advertises its recruitment portal, Werken bij NS, for career opportunities in rail, technical, and station operations.
Nederlandse Spoorwegen's YouTube ads focus on recruitment and job training. Common themes include hiring for safety and service roles, train conductor positions, and vocational training programs in train technology.
Nederlandse Spoorwegen relies on short ads lasting up to 15 seconds. The company uses a mix of both vertical Shorts-style videos and standard horizontal formats.
Nederlandse Spoorwegen advertises on YouTube entirely in Dutch, reflecting its primary passenger rail and recruitment audience in the Netherlands.
AdSee has indexed 27 YouTube ads from Nederlandse Spoorwegen, with 26.9M views in total, shown in 1 country.
Nederlandse Spoorwegen's YouTube ads in the AdSee library ran most often in the Netherlands.
AdSee estimates Nederlandse Spoorwegen's YouTube ad spend at $296K – $726K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Nederlandse Spoorwegen.
The most-viewed Nederlandse Spoorwegen ad in the AdSee library is “NS: Join our top team on the train”, with 13.1M views on YouTube.
Nederlandse Spoorwegen's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR01914912491771527169?region=anywhere
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Spend figures are estimated ranges, not reported numbers — see how we estimate ad spend.